Shelby is a Senior Art Director and photographer based in New York, blending strategic creative direction with craft, context, and culture to create work that feels both intentional and effortless. With a purpose-first lens, she leads campaigns from ideation through execution across stills, motion, and editorial formats.

Clients include: L'Oréal, Estée Lauder, Shiseido, Hearst, Ogilvy, BUSTLE, Glossier, Merit, Westman Atelier, ELLE, NYLON, Salt & Stone, Nécessaire, Saie, Summer Fridays

shelby.rodri@gmail.com